Overview
Nestlé Nutrition Iran partnered with Click to create NEST 2025, a gathering of pediatricians and healthcare professionals. With the theme Envisioning the Future, the event highlighted the importance of the first 1,000 days of life and transformed scientific insights into immersive, creative experiences.
Objectives
- Spotlight early-life nutrition as the foundation for lifelong health.
- Translate complex science into engaging, memorable interactions.
- Foster collaboration between healthcare professionals through shared storytelling.
Concept
Drawing a Healthier Future photography of real children surrounded by imaginative illustrations that visualized their brighter, healthier futures. This creative lens turned data and science into a participatory narrative that healthcare professionals could see, touch, and contribute to.
- Over 400 pediatricians and HCPs engaged across multiple stations.
- +28% increase in session attendance compared to the previous year.
- 1,000+ post-event resource downloads in the first two weeks.
- Positive feedback on the balance of science and creativity.
Services
Strategy · Creative Direction · Environmental Design · Experience Design · Content & Messaging · Event Production · Copywriting
